Service 04

Marketing

An in-house marketing team, without the in-house headcount.

Model: Retained team, not project bursts
Languages: Arabic and English creative
Reporting: Against commercial targets

What this actually covers

Tawasul runs the always-on marketing work that needs consistency more than it needs a campaign: the content calendar, the paid accounts, the social inbox, the brand guardrails. We work to commercial targets, and we report against them.

A publishing rhythm that does not depend on one busy person
Paid spend answerable to a cost-per-lead number
Arabic and English creative from the same team

Digital marketing

Channel strategy, campaign build and ongoing optimisation.
Social media management

Publishing calendar, community management and response handling.
Content creation

Copy, creative and localisation for Arabic and English audiences.
Performance marketing

Paid acquisition managed against cost-per-lead and return targets.
Brand strategy

Positioning, messaging architecture and identity guardrails.

Where we already run this

All industries

Travel & Tourism

Booking support, itinerary changes and multilingual traveller assistance across peak seasons and time zones.
Retail

Order and returns handling, seasonal capacity, store-support desks and campaign execution.
Education

Admissions enquiry handling, student services desks, recruitment support and enrolment campaigns.
E-commerce

Pre-sale chat, delivery exception handling, marketplace response times and always-on social inbox.
Real Estate

Lead qualification, viewing coordination, developer campaign support and CRM hygiene.